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Charles F. Tona, President

Personal Biography

  • Graduated with Honors, MBA, Nova Southeastern University

  • 15 Years Sales & Marketing Experience in the hotel/hospitality industry

  • Former Director of Marketing and Adjunct Professor for Nova Southeastern University Center for Hospitality Management

  • Former Adjunct Professor and Industry Consultant for Miami-Dade Community College Center for Hospitality Management

  • Instrumental in the design and implementation of the first Westin Hotels & Resorts Worldwide Brand Standards Quality Assurance Audit Program

  • Drafted Delta Airline’s "Above & Beyond" In-Flight Service Excellence Program

  • Resourceful working knowledge of Westin, Sheraton, Marriott, Renaissance, Leading Hotels & Resorts Worldwide, and other corporate, franchise, and independent hotel/resort Brand Standards.

  • Designed and facilitated management training seminars for Westin, Sheraton, Marriott, and various independent luxury hotels and resorts throughout the Continental United States, Virgin Islands, Caribbean, and Alaska. Seminar Topics Included:

  • "Handle With Care!, Contents Under Pressure" "Full Circle Service" "The Point of No Return"

Mr. Tona's philosophy is simple:

"To a great extent the Hospitality Business is not the business of selling a bed, a restaurant, or a service... It is simply the business of helping Guests enjoy the End-Result Benefits from sleeping in your beds, dining in your restaurants, and experiencing the fine services at your hotel...

In essence, your staff’s job is simply to create an opportunity for Guests to maximize their satisfaction during their precious time with you."

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